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Food & BeveragesSeason 1 · Episode 8Verified

Beyond Snack

Dr Jackfruit India Private Limited

Thin, crunchy Kerala banana chips

Kerala snack brand selling thin, crisp banana chips in several flavours online and through retail. Founded in 2018 by Manas Madhu, it raised a Series A round in January 2025.

FoundersManas Madhu

Pitch & term sheet

Shark Tank India Season 1 · Episode 8 · Aired 29 Dec 2021 · Pitch #22

DealReported closed

PitchedKerala banana chips

Manas Madhu asked for Rs 50 lakh for 2.5% for his banana chip brand. Anupam Mittal and Peyush Bansal bid for far more equity, but Aman Gupta and Ashneer Grover matched the ask exactly and won the deal.

Founders' ask

₹50 L

for 2.5% equity

Deal accepted on air

₹50 L

₹50 L for 2.5%

Implied valuation

₹20 Cr

Deal terms (ask implied ₹20 Cr)

Implied valuation is calculated by PitchBase Global as cash ÷ equity share and excludes debt. An offer accepted on television is subject to due diligence and may change or not close.

Documented offers

  1. 1.Anupam Mittal

    ₹50 L for 20%

    Revised
  2. 2.Anupam Mittal & Peyush Bansal

    ₹50 L for 10% + Reduced from 20% after the founder disclosed an earlier round.

    Declined
  3. 3.Aman Gupta & Ashneer Grover

    ₹50 L for 2.5%

    Accepted on air

After the show

Reported closedReported 12 Apr 2022

The Better India (Apr 2022) reports the deal closed with Ashneer Grover and Aman Gupta at the same terms; PotatoPro (Jan 2025) describes both as the company's Shark Tank investors. Neither gives a disbursement date.

VerifiedLast checked 20 Oct 2026

Products & where to buy

Company timeline

  1. 2018

    Company founded

  2. 29 Dec 2021

    Pitched on Shark Tank India season 1

    Accepted Rs 50 lakh for 2.5% from Aman Gupta and Ashneer Grover.

  3. Jan 2025

    US$8.3 million Series A round

Founders & leadership

  • Manas Madhu

    Founder & CEO

    MBA graduate from Alappuzha who left a corporate job to start Beyond Snack, selling Kerala banana chips online and in retail (The Better India, 2022).

Sources

  1. 1.
    Shark Tank India 29th Dec Episode Recap: Beyond Snack, Vivalyf Innovations, Motion Breeze

    ReadersFusion · Accessed 20 Oct 2026Recap blog / aggregator

  2. 2.
    Shark Tank India Episode 8: What Happened in the Show?

    BizzBucket · Accessed 20 Oct 2026Recap blog / aggregator

  3. 3.
    Kerala man quits job, sells flavoured banana chips, earns crores (The Better India)

    The Better India · Published 12 Apr 2022 · Accessed 20 Oct 2026

  4. 4.
    Beyond Snack of Shark Tank fame wants consumers in tier-1 cities to go bananas

    afaqs · Published 2 Feb 2023 · Accessed 20 Oct 2026

  5. 5.
    Shark Tank India-featured Beyond Snack raises USD 8.3 million in Series A funding round

    PotatoPro · Published 11 Jan 2025 · Accessed 20 Oct 2026

  6. 6.
    Beyond Snack official website

    Beyond Snack · Accessed 20 Oct 2026

  7. 7.
  8. 8.
    Shark Tank India season 1

    Wikipedia · Accessed 20 Oct 2026Encyclopedia (lead only)

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